About me.

After getting my bachelors of arts in English literature with a concentration in rhetoric and graphic design from Binghamton University, I worked in graphic design before getting my master of science in architecture, computer graphics, and computational design from the University at Buffalo. Upon graduating in 2016, I worked in digital marketing where I did everything from graphic design, google ads management, SEO, social media management, web design, and email marketing. I also worked as a professor teaching introductory and advanced web design. In 2021, I completed my second master of science in data science and analytics as well as a certificate in professional science management.

I’m an adept problem-solver with over 5 years experience in quantitative marketing, and am skilled in dataset acquisition, cleansing, feature engineering, algorithms for data transformation, database builds, Python, SQL, and data collection. I have over 8 years domain expertise in the field of marketing and web analytics, as well as extensive prior graphic and web design experience. I’m competent in data analysis, Tableau, Looker Studio, Adobe Creative Suite, with an eye for data visualization and dashboard design, with previous studies in English, rhetoric, and graphic design enabling excellent data storytelling. I’m proficient in project management, with considerable background using Jira and Confluence.

With my extensive experience in graphic design and digital marketing, I bring 6+ years of domain expertise to the field of marketing and web analytics as well as an eye for data visualization and dashboard design.

On my free time, I like watching movies, completing DIY home renovation projects, walking through town looking at architecture, and reading. See what I’m currently reading >>